MICHAEL BYERS | GAMIFY YOUR LIFE FOR CHICAGO BOOTH
February 26, 2022 Michael Byers
It’s time to “Gamify Your Life” with #lcmartist Michael Byers & Chicago Booth Magazine. This feature is focused on achieving your goals and having fun along the way. It showcases how “Pokémon GO motivated so much exercise—more than other exercise apps—because it relied on people’s intrinsic motivation. It turned walking into a game.”
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