ZE OTAVIO | STORYTELLING AND EMPATHY – A PORTRAIT OF BERNADETTE JIWA FOR LEAD
January 28, 2021 Zé Otavio
Here’s a beautiful new portrait of Bernadette Jiwa by #lcmartist artist ZE OTAVIO! for LEAD, The New Market (O Novo Mercado) which is a School for Digital Marketing, Social Media and Copywrihting. The article is called “Being a great storyteller is learning how to build connection and trust with your audience.” In this interview with Lead, Bernadette teaches about the importance of storytelling and empathy. Definitely a worthwhile read for us all.
“Bernadette Jiwa is a recognized global authority on business philosophy and the role of identity and story in business, innovation and marketing. She is the author of several best-selling books on marketing and brand storytelling”